Young entrepreneurs do not represent the average entrepreneurs yet they are glorified in the media.
Description
Misrepresenting reality through survivorship to increase sales, user adoption and engagement. Glorification of luxury.
Examples
Success stories found in marketing sites, video testimonials, reviews and other promotion materials mislead by highlighting the hero myth however the hero is an outlier leading to misrepresentation and exploitation of the narrative fallacy.
Highlighting content that is not representative of the typical user.
Companies promote awards that are based on employees ratings and not from effort.
Companies misleading users by promoting WiFi speeds without mentioning variability.
Companies like Apple promoting battery power without mentioning degradation over time.
Post-AI Altruheuristics
Biases
Framing Bias
Narrative Fallacy
Survivorship Bias
Bandwagon Effect
Conformity Bias
Authority Bias
Affinity Bias
Biology
Memes: Stories spread and are believed to be common when rare.
Truth: Only highlights are mentioned in the story.
Comparison: Provides a false sense of hope using the hero story without mentioning all variables involved.
CBT Distortions
Global Labelling e.g. I could be like that success story too.
Personalization e.g. Thinking that success stories must be very common when not.
Circ's Principles
Transparency: Display risks of biases and distortions for illusive interactions that are unavoidable.
